Nicole Perrin

Nicole Perrin comes to Advertiser Perceptions with a background in digital advertising, content marketing, and editorial. Nicole has spent more than a decade synthesizing information to help professionals understand the most important trends in digital advertising.

Most recently, Nicole was a lead analyst at research firm Insider Intelligence, where she wrote about topics including digital ad spending, identity, and retail media advertising. In various roles at eMarketer/Insider Intelligence, Nicole has also published in a variety of media including podcasts, webinars, and newsletters.