Topic
writer’s strike
Blog
Advertiser Perceptions Predicts: Here’s What’s in Store for ‘24
Advertiser Perceptions analysts outline predictions for the year ahead, spanning news, sustainability, CTV, emerging technology and commerce media. Their perspectives highlight how changing consumer and advertiser behavior could shape the…
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Blog
Writer’s Strike Hasn’t Yet Impacted Television Ad Spend, But That Could Change
The Writer’s Guild of America started its strike on May 1 to negotiate on a number of issues including pay, streaming residuals and methods of creative output. The strike has…
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